[ social media agencies ]

Social Media Agencies

You are signing client accounts faster than you can hire, and the post you worry about is the one that reads like nobody wrote it.

The after state

Client work goes out on the calendar you set, in each brand's own look, with one of your people approving every post before it publishes.

[ The Shift ]

What is breaking right now

  • The client list grows faster than the team

    Two to twenty people own content, community management and paid social across every client brand at once. Hiring lags the next signed account, and the calendar does not wait for it.

  • One generic post undoes a year of brand work

    Audiences now flag content that reads synthetic, and unlabeled AI posts are the top grievance social media users name about brands. The risk is no longer producing too little, but publishing something the client audience distrusts.

  • AI raised the output bar without removing the work

    Even among teams already using AI, automated content creation is a minority intent. What agencies want is assisted output that already sounds like the client, and that still needs a person in the loop.

  • Two stacks, stitched together

    The scheduler does not generate and the generator does not size for the platform, so somebody exports, resizes and re-uploads by hand, and the same work lives in two places.

[ Where We Fit ]

The part we build

Drafts sized per platform

A publication holds one post per platform and post type, and each image comes out at an aspect ratio that type accepts, so nobody resizes by hand. Live counters flag caption limits before submission.

One look per brand

Each publication carries its own prompt, one style and up to nine of your reference images, and every image generates against all three, so a client's look holds instead of drifting.

Human approval before publish

Nothing goes live until a human approves it. Drafting and sizing happen without you; submitting does not, and the assistant inside Latent can write captions and trigger generation but cannot publish.

Wired into your stack

At rungs two and three, briefs arrive from where you keep them, a draft routes to the account manager who signs it off, and approval fires on your events, on infrastructure you control.

What this page does not cover#

Latent is our own post generator, in alpha behind a waitlist, and it is rung one rather than the whole offer. If you run social alone, with nobody to route an approval to, Ezly is our shipped product for one-person communication work. A governed image model trained on one client's house style is a build, and it lives on design studios; here the brand-consistency mechanism holds one look across a publication.

[ The Ladder ]

Three ways in. Enter at one rung and move when it makes sense.

Every rung here is scoped and quoted against the stack you already run, so no figure on this page stands in for a quote.

The product

Latent

Scope
Our own post generator, in alpha behind a waitlist, returning sized posts for Instagram, Facebook and LinkedIn.
What it covers
  • One post per platform and post type
  • Images from your prompt, style and references
  • Captions and first comments, with live counters
  • Mask-based editing, and off-shape images extended
  • Publish now, schedule, or queue weekly
  • Shared image library for uploads and generations
Where it stops
Alpha, waitlist access, one connected account per platform, and nothing leaves the app until a person submits it.
Ask about alpha access

Bespoke customization

Latent under your own brand

Scope
The generation and approval workflow bent to fit your roster, your approval chain and your brand.
What it covers
  • Workflow shaped around your roster and approvals
  • Your brand on the interface clients see
  • Connections into your briefs, assets and calendars
  • Generation and approval fired by your events
Where it stops
Scoped and quoted after we see your stack, and publishing across a client book is customization, not a shipped feature.
Scope the customization

Full build

Your own generation and approval layer

Scope
The generation, review and publishing layer built inside your own stack, for a book no shipped product fits.
What it covers
  • Web and application engineering, roles and permissions
  • The approval flow clients sign off inside
  • Generation wired to your assets and rules
  • Taking over a codebase you already have
Where it stops
Quoted after scoping, custody carries no stated scope or term, and we neither run your accounts nor buy media.
Scope the build

[ Proof ]

Figures from outside this company

28%

Users naming unlabeled AI content as their top brand turn-off

SourceSprout Social, Q1 2026 Pulse Survey, via eMarketer

57%

Social teams running with fewer than six people

SourceEmplifi, State of Social Media Marketing 2026

28%

Marketers who intend to use AI for automated content creation

SourceEmplifi, State of Social Media Marketing 2026

[ Questions ]

What buyers ask first

What can you build beyond what this page covers?

Most of it. This page carries the part built for your kind of company; the full build surface, from web and SaaS engineering to self-hosted AI, sits on one page, item by item. Browse everything we build

Does anything post without us seeing it first?

No. Nothing goes live until a human approves it. Drafting and sizing happen without you; submitting does not. Someone on your team publishes, schedules or queues the publication, and the assistant inside Latent cannot publish at all. That is the design of the product rather than a switch you can turn off.

Which platforms does it publish to?

LinkedIn, Instagram and Facebook. Instagram and Facebook publish to a Page and take feed posts, carousels and stories; LinkedIn takes posts and carousels, and goes out under your own name rather than a company page. Stories are image only. The product records that more platforms are coming, and we do not name one until it ships.

How many client accounts can we connect?

One connected account per platform, as the product ships. For an agency running a book of client brands, that bound is the reason rung two exists: publishing across the whole roster is customization we scope against your stack, not a feature you switch on today.

Will it stay on brand across different clients?

Each publication carries its own prompt, one style and your own reference images, and every image in it generates against those three. The style set is fixed and cannot be edited, so brand fidelity comes from your references and from one look held per publication. If you want a governed image model trained on a client's house visual style, that is a build, and it belongs on the design studios page.

What happens to our client relationships?

They stay yours. We do not talk to your clients and we do not appear in the work, and at rung two the interface your clients see carries your brand. We build the layer you run; you keep the roster, the platform accounts and the relationship.

What does an engagement like this cost?

Rungs two and three are quoted after we scope them against the stack you already run, so no figure on this page stands in for a quote. Latent itself is in alpha and open through a waitlist, and it states no commercial terms until alpha ends.

[ The Products ]

Enter through a product

Latent

Alpha

One prompt in, a finished post out, shaped for the platform it is going to.

[ How It Works ]

Free Automation Audit

We find the 20% of your manual work that costs you the most, then show you exactly how to eliminate it.

STEP 1.0
Tell Us What Hurts

Tell Us What Hurts

A 30-minute call. Walk us through your daily operations and we'll spot the bottlenecks you've stopped noticing.

STEP 2.0
We Rank the Wins

We Rank the Wins

We score every opportunity by impact and effort, so you can see where AI saves the most time and money.

STEP 3.0
You Get the Playbook

You Get the Playbook

A prioritized roadmap you can act on. Execute it with us or on your own. Yours to keep either way.